When we talk about NAP distribution, it does not mean the small break for sleep you need throughout your day. NAP distribution holds a high significance in the digital marketing field. Since companies are leveraging new technologies for local SEO, it is imperative to...
Optimizing your Google My Business (GMB) profile is crucial for boosting your company’s online presence and streamlining operations. This guide will detail how to add users, explain the various access roles available, and illustrate the secure delegation of...
User tracking is a fundamental aspect of web analytics, allowing businesses to understand who visits their websites, how they interact with content, and what keeps them coming back. The shift from Google Analytics 3 (GA3) to Google Analytics 4 (GA4) marks a...
The change in session definition between Google Analytics 3 (GA3) and Google Analytics 4 (GA4) could skew data in several ways, impacting how businesses interpret user behavior, engagement, and overall site performance. Here’s a breakdown of potential impacts due to...
The Americans with Disabilities Act (ADA) mandates that businesses ensure their digital content is accessible to individuals with disabilities. This encompasses a wide range of disabilities, including visual, hearing, physical, speech, cognitive, language, learning,...
One of the most frequently asked questions I get when meeting with a new client is “What is your website design process?”. And usually, it is followed up with “How much does a website cost?”. They’re attempting to figure out what this will look like for them and if...
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