How We Helped
- PMagento 1 & 2
- PWebsite Design
- PWebsite Development
- PGoogle Adwords
- PMaintenance & Management
- PReputation Management
- POverhaul Shipping Department
What did New York Custom Labels need?
New York Custom Labels needed general help with their e-commerce website and digital marketing campaigns.
Why is this project important?
New York Custom Labels needed to track how effective their online campaigns were in order to make decisions that would help them grow. They had no way of knowing the effectiveness of these when they first began working with us, but we implemented conversion tracking and now it’s easy for them to see if a campaign is worth continuing or not.
How Ok Omni Helped
Online Business Management | Website Design | Website Development | Magento 1 & 2 | SEO | Performance | Site Security | Google Tag Manager | Google Analytics | Google Search Console | Google Adwords | Shipping Management | eMail Marketing | Reputation Management | Paid Ads | more…
We worked with New York Custom Labels and helped them with many different platforms and online channels ranging from web development and design, SEO, Google Adwords marketing, Shipping Management, eMail marketing, customer service, reputation management, and so much more. We can not reasonably list all the actions we performed for this company while working with them.
Website Design & Development
The main reason we worked with New York Custom Labels was to work one on one to rebuild and redesign their website. We undertook every page and reformatted the entire website to meet their vision.
Secondary to design was technical and developmental support as needed to ensure the website was running and functioning on a day to day basis. We worked to ensure that all technical problems were addressed in a timely manner.
A large portion of the development was spent on migrating their data from Magento 1 to Magento 2. Our focus for the Magento 2 build was deploying the front end features with a primary focus around a custom-built product calculator.
Search Engine Optimization
SEO was a forward thought when reformatting their website. We took the time to deploy the best practices when developing new assets or restructuring existing assets.
We helped New York Custom Labels restructure their Google Adwords account with multiple campaigns and conversion tracking. After fixing their Google Adwords accounts we were able to see a high ROI and an increasing CTR.
A lot of work went into their Google Adwords account. Ask us how we can help your business with Google Adwords.
One of the more substantial projects we undertook for New York Custom Woven Labels was restructuring their shipping department. With proper planning, we were able to deploy and transition the shipping department seamlessly under a new platform.
Reducing expenses we were also able to reduce the overall cost of their shipping department and increase New York Custom Label’s profit margins. The overall ROI for this project was unmeasurable but very substantial.
While restructuring their shipping department we took into consideration eMail marketing. Our goal was to deploy automated and semi-automated email marketing campaigns that worked with their new shipping platform.
Some eMail campaigns we developed for New York Custom Labels were customer retainment, customer reacquisition, sales/events, and reputation management.
Tasked with the need to build the companies reputation we deployed and restructure multiple marketing channels to meet a successful reputation target.
To be honest, this job was easy because New York Custom Labels provides a great set of products and has one of the best sales & project management teams you will find.
They just needed a little help defining a funnel that would transition customers into leaving feedback on a more regular basis.
We provided New York Custom Labels with many different services and wore many different hats. We were fluid based on their needs to drive focus and attention to their business as needed. Our role was not defined and restricted to any project and we loved helping New York Custom Labels achieve their online business goals.
- Knowledge about web design and development best practices
- Knowledge of digital marketing best practices, search engine algorithms, and ranking strategies
- Experience with SEO Analysis strategies and tools like Google Analytics
- Application modification to reach specific goals
- Understanding of Google Cloud and API integration
- High level knowledge of Google Tag Manager integration and event tracking
- Integrating Google Analytics, Google Tag Manager, Google Search Console, Google Page Speed Insights
- Managing and maintaining Google Adword Accounts
What did they have to say?
Thanks for your help today – with Justin out and the server down, I’m glad I was able to work on your server and have you get the site pushed.
About New York Custom Labels
New York Custom Labels is a New York Based company for over 14 years, providing the NYC Garment and Fashion Industries with only the highest quality Labels and Patches they can provide. Our years of experience ensures you will get quality labels quicker then the competition, at a price you cannot beat.
They are proud to begin services on our new website, which we know will help make the process of customizing your Labels easier then ever. Instantly receive updates as to the status of your order, and log in to track the process of your labels. Re-Orders are as easy as One-Click, and are always reproduced exactly like your previous order.
Did You Know?
New York Custom Labels provides the highest quality custom clothing labels at the lowest prices. Guaranteed.
We simply create
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